Using research, media, and culture to create the future of communications and belonging.

Michelle O’Grady Caballero is a communications expert and strategist with experience in philanthropy, research, advocacy, campaigns, and partnerships. Using creative, innovative solutions to solve complex problems, Michelle advises foundations, nonprofit organizations, policymakers, and businesses on developing strategies to shift culture and connect to communities.

Her unique background in policy, media, tech, and business allows her to dot-connect problems and thread together solutions seamlessly. Michelle is the CEO and Founder of Team Friday and serves various boards and collaboratives, including the Washington Center for Technology Policy Inclusion, Support Latino Biz, and Building Belonging.

Michelle is a Google Next Gen Policy Leader, a graduate of Woodbury University, and Masters in Media Psychology from Fielding Graduate University. Her research centers on visual narratives and marketing practices used within the tech industry and their links to consumerism, belonging, and behavioral economics within BIPOC communities.

Featured on.

In this episode of The New Mainstream podcast, Michelle O’Grady Caballero, Founder and CEO of Team Friday, introduces the concept of “ground truthing” and how it can be used to combat false narratives and challenge assumptions.